Cosmeticsurgeon.co.uk - UK Cosmetic Surgeons

Cosmetic doctors have urged patients to consider cosmetic surgery in the same light as medical treatment, warning that cosmetic surgery should never be “trivialised.”

Dr Kieren Bong, from the Essence Medical Cosmetic Clinic, warned patients never to trivialise cosmetic surgery because it carries the same risks as medical procedures and should never be taken lightly.

Cosmetic surgeons are required to outline the risks associated with cosmetic treatment to all patients and they take time to talk to patients about the treatment process, how the procedure works and what they can expect when they come around from the anaesthetics; it is important for patients to have a realistic expectation of the results so that they are not disappointed following treatment and they understand that procedures are designed to enhance what is already there, rather than completely alter somebody’s appearance.

Things to consider

A patient would never expect to go into hospital and have a surgical procedure without being aware of what the operation involves and the potential side-effects and risks and the same should be true for cosmetic surgery. Patients are urged to ensure that they visit a reputable clinic and ensure that they are 100 percent happy to go ahead with the procedure before they sign on the dotted line.

Dr Bong said that procedures are becoming simpler, safer and quicker thanks to advances in science and technology. However, as with all surgical procedures, there is still a risk and it is important for patients to do their research before they make a final decision on where to go for treatment.

Recent figures from the British Association of Aesthetic Plastic Surgeons (BAAPS) show an increase in the popularity of cosmetic surgery; in 2011 alone, more than 43,000 procedures were carried out. Breast augmentation was the most popular treatment, with more than 10,000 women opting to have the procedure. In light of the recent PIP breast implant problems, a group of experts from the BAAPS has also called for a ban on the advertisements for cosmetic surgery in tabloid newspapers and magazines.

According to the American Society of Plastic Surgeons, the number of chin implant procedures carried out in the USA increased by 71 percent between 2010 and 2011, which represented a larger increase in popularity than breast augmentation, liposuction and Botox combined. The most significant increase was among people aged between 40 and 54.

Why are chin implants so popular?

An American plastic surgeon has claimed that social media and the increased popularity of video calling have increased the popularity of chin implants.

Dr William J Vasileff, from the Birmingham Institute of Plastic Surgeons, said that surgeons across Michigan have experienced a significant increase in the number of people seeking chin implant treatment, which they have attributed to an increase in video calling, which has prompted people to take notice of their profile and notice flaws in their appearance.

Dr Vasileff also said that people from the baby boom generation are eager to compete with their younger counterparts and are resorting to surgery to achieve more youthful, attractive looks. Chin implant procedures are particularly popular with male models, who are keen to have the treatment to produce a more chiselled look and a strong jaw line, which are incredibly popular in the world of modelling at the moment.

About chin implants

Chin implants are designed to increase the size of the chin; the procedure is also known as chin augmentation. Implants are placed under the skin in the chin to make the chin more prominent. The aim of the procedure is to balance the facial features and create a more attractive profile. If you have a small chin, for example, this may make your nose look bigger, so chin implants will help to bring the size of the nose into balance.

Dr Vasileff also noted that many patients are choosing to combine chin implant procedures with rhinoplasty, commonly known as a nose job. According to the Michigansurgeon, altering the appearance and shape of both the nose and the chin has a dramatic effect on the aesthetic of the profile, as well as the appearance of the face from the front.