Wave Goodbye to Wrinkles
Previously if we wanted to get rid of wrinkles, Botox was the only viable solution on the market. However a new non-invasive treatment is on the block and scientists behind it are saying that is a more cost-effective way of fighting back against the wrinkles.
The treatment is called Dysport and it is claimed that it can deliver longer-lasting results than its ever popular rival. The U.S Food and Drug administration, the FDA, has just approved the treatment and now the makers of Dysport are hoping that they can market it in a way which will bring it into direct competition with Botox. The latter has become hugely popular in recent years because of its widespread and well-documented usage by celebrities.
Dr. Leslie Baumann, one of the doctors from the University of Miami Cosmetic Medicine, has revealed that the new product could be a quids-in way to fight back against wrinkles and other blemishes of time which show up on our faces. Dr. Baumann told the Miami Herald: “Results last about four months with Botox – that’s how long it usually takes for the SNAP 25 protein to rebuild itself. However, many Brazilian doctors report that Dysport can last up to six months. It also starts working sooner, taking just two days to kick in instead of the three to seven days you have to wait before seeing results from Botox. The longer-lasting effects could make Dysport more affordable” This is, of course, just industry speculation and it will take time for us to determine whether or not Dysport really is the new kid on the block of surgery or whether, like Botox itself, the effects on the market will be impermanent and only temporarily boosting. Neither Dysport nor Botox offer permanent defence against ageing, this can only really be got from a facelift, but the former procedures do offer a good way to try-before-you –buy as it were; to try before undergoing the huge invasive surgery of a face-lift.
This new treatment will likely take a while to gain the popularity of its rival Botox and indeed it may only gain the same notoriety through celebrity endorsements. If these start to come in then there is no doubt that Dysport will be a huge success. If it is more cost-effective then it should certainly do well in these troubling economic times which we are all facing.

